A great SEO or search engine optimization strategy is vital to moving your site up the ranks. The question then is what should I do to get my site seen? Without a strategy you could likely end up spinning your wheels.
Below are 5 great ways to improve your sites visibility.
1. Link Building
It takes time and effort and patience to do this right. Comment on others blogs, do guest posts and be active in forums related to your niche. You can also do link sharing or write articles like this one and target them toward your site.
2. HTML And Site Design
Does your related niches appear in your title tag? Do you have a title tag? Do you have a metatag and footer tag?
3. Content
Whether original or professionally written you need at the minimum a blog to offer value to drive visits. Interact with people and offer a newsletter and updates.
4. Social Media
Interaction and relationships the friendships and partnerships you will build are priceless to branding. When you show people your real self you begin to build trust which no price can be put on.
5. Sitemap
This helps search engines read your site and with the robots.txt file helps them crawl it better.
So there you have 5 ways you improve the SEO of your site starting today. Once you have the traffic driven to your site all that is left interaction. As a small business owner and marketer your big dilemma is to build relationships and a customer base without seeming too pushy. The key is to use the psychological tactic of persuasion. Persuasion is simply a well thought out argument of value. You show the consumer why your product or service matters to them and how it can make a difference in their life. Too many equate marketing to deception or to a shouting contest as Seth Godin tells us all marketers are liars. Marketing should not be about any of this marketing is showing why your product or service has value nothing more. Take the Ramones for example they never tried to be anything but a punk band their message and their passion is what made them a fan base. Then you leave the decision up to them. If you can practice permission marketing in the long run your business, iit's profits and your customers and clients will thank you for it.
Source
Below are 5 great ways to improve your sites visibility.
1. Link Building
It takes time and effort and patience to do this right. Comment on others blogs, do guest posts and be active in forums related to your niche. You can also do link sharing or write articles like this one and target them toward your site.
2. HTML And Site Design
Does your related niches appear in your title tag? Do you have a title tag? Do you have a metatag and footer tag?
3. Content
Whether original or professionally written you need at the minimum a blog to offer value to drive visits. Interact with people and offer a newsletter and updates.
4. Social Media
Interaction and relationships the friendships and partnerships you will build are priceless to branding. When you show people your real self you begin to build trust which no price can be put on.
5. Sitemap
This helps search engines read your site and with the robots.txt file helps them crawl it better.
So there you have 5 ways you improve the SEO of your site starting today. Once you have the traffic driven to your site all that is left interaction. As a small business owner and marketer your big dilemma is to build relationships and a customer base without seeming too pushy. The key is to use the psychological tactic of persuasion. Persuasion is simply a well thought out argument of value. You show the consumer why your product or service matters to them and how it can make a difference in their life. Too many equate marketing to deception or to a shouting contest as Seth Godin tells us all marketers are liars. Marketing should not be about any of this marketing is showing why your product or service has value nothing more. Take the Ramones for example they never tried to be anything but a punk band their message and their passion is what made them a fan base. Then you leave the decision up to them. If you can practice permission marketing in the long run your business, iit's profits and your customers and clients will thank you for it.
Source
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